RadiumOne

PROJECT: BRAND REFRESH | ROLE: CREATIVE DIRECTION & DESIGN

My first project as creative director at RadiumOne was executing a brand refresh for the company. I decided to maintain blue as the primary color, but amped up the brightness and saturation from the existing, more subdued blue we were using.

I had to stress-test my designs across web, print, and video.

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R1_bcard_front_.jpg
R1_bcard_back_.jpg
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Brand Guidelines

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R1-guidelines-activate.jpg
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Preliminary Moodboards

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